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Full-Funnel Marketing Made Smarter with AI

Smoother Operations. Elevated Customer Experience. Better Performance.

KV3.2-1@2x
Audi
Be group
BMW
Burger King
BRANDs
Group 63427
Carrefour
Cathay Life Insuranc_ZH
Centrum
Clarins
Delonghi
DBS
etermax
HBR
K_K Fashion
Krungsri
LG CNS
Luxgen
LOTTE LOGO
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MSIG
mydress
Nespresso
PERFECT
Pizza Hut
ROVIO
SHISEIDO
Senheng
Shin Kong Life Insurance_ZH
TOYOTA
UBISOFT
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02_LogoSlider_Audi
03_LogoSlider_Samsung
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05_LogoSlider_Pizzahut
06_LogoSlider_CHARLES KEITH
07_LogoSlider_SHISEIDO
08_LogoSlider_ESTEE LAUDUER
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10_LogoSlider_BMW
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13_LogoSlider_Cathy Life Insurence
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Comprehensive AI-Powered Solutions

CROSSX
CROSSX

The user acquisition platform that finds the highest lifetime value users for you with a predictable ROI.

AIXPERT
AIXPERT

The campaign automation cloud that simplifies your workflow and provides unparalleled insights to acquire more users.

AIDEAL
AIDEAL

The conversion optimization cloud that drives immediate conversions in the most effortless and cost-effective way.

AIQUA
AIQUA

The AI personalization cloud that helps you proactively engage end users in the most effective way across all channels.

BotBonnie
BotBonnie

The no-code, conversational marketing platform that uses instant messaging for brands to engage better and sell more.

AIXON
AIXON

The intelligent data augmentation platform that maximizes user acquisition with AI-enriched customer data.

AIRIS
AIRIS

Fast time-to-insight AI CDP with superior analytics and intuitive data visualization.

The stories that keep us going

  • Gaming
  • E-Commerce
  • Retail
  • Finance & Insurance
  • Automobile
Nexon

High-ROAS user acquisition from Day 1

Nexon deployed AIBID user acquisition and re-engagement solution to identify and target the most valuable gamers for its titles. From Day 1 of a game’s launch, AIBID has been able to successfully acquire high-ROAS users who will play the game long-term and make in-app purchases.

Gameduo

UA for idle tower defense game

GameDuo used Appier's CrossX for in-app data, forming new user profiles and leveraging AI for targeting during the campaign, resulting in a remarkable 41% conversion boost.

Zephyr Mobile

High-ROAS success in EMEA casual game

Get Color's campaign for its hyper-casual game spanned 5 countries, focusing on high-value gamers with optimized content to achieve remarkable ROAS and CPI reduction.

The Sandbox

Virtual PC game user acquisition strategy

The Sandbox employed Appier’s CrossX in Hong Kong and Taiwan for Alpha Season 3, expanding their audience and increasing engagement, notably raising the season's CTR.

Clarins

Leading global beauty brand

Clarins leveraged Appier’s CrossX and AiDeal solutions to successfully reduce the CPA of its campaigns by 30% and improve the CVR by 44% during Q3 to Q4 2021 and boost sales season momentum.

F・O・International

Top player in the children's fashion industry

Explore how F・O・International partnered with Appier to revolutionize their marketing strategy, unify customer data, and usher in a new era of personalized customer engagement.

Shiseido

Japanese Multinational Cosmetics Company

Shiseido Taiwan Group introduced timely and exclusive coupons to communicate with hesitant buyers individually, allowing watashi+ by Shiseido Taiwan to successfully increase conversion rates by 47%.

Carrefour

French Multinational Retail Group

Carrefour used Appier's solutions to identify high-value customers and hesitant buyers through user behavior and purchase intent analysis—crafting tailored campaigns to target each group accordingly.

PizzaHut

One of the World’s Largest Pizza Chains

Pizza Hut used AIDEAL to detect real-time intent and send coupons to hesitant customers. Those who received a coupon completed their orders faster, resulting in a 20% growth in order placement.

Burger King

The world’s second-largest fast-food chain

Burger King adopted AIQUA to analyze and utilize customer behavior data. The brand was able to manage cross-channel campaigns on a single platform and implement marketing personalization strategy.

Krungsri

Thailand's Premier Financial Institution

KCC utilized AI predictions to expand user reach and deepen engagement by delivering content that customers were most interested in at the times when they were most likely to be receptive to it. Instead of overwhelming their customers with information, they gave them exactly what was needed.

MSIG Mingtai Insurance

Longstanding Insurance Company in Taiwan

MSIG Insurance used AIXON to fine tune its marketing to target high-value customers and differentiate communications for finely delineated customer segments.

Shin Kong Life

Leading Insurance Company in Taiwan

Shin Kong Life leverages Appier for big data marketing, personalized journeys, and precise insurance services, achieving a triple-win of increased profits, agent sales targets, and user satisfaction.

TOYOTA

Premier Japanese Automotive Manufacturer

Toyota Philippines approached Appier with a KPI of driving site traffic to 44,073 visits in a month. Using audience targeting, geo-targeting, topic targeting and cross-screen targeting, Appier increased traffic to the site by threefold, compared to overall site traffic prior to the campaign.

Audi

World-Famous German Automobile Brand

Audi applied Appier’s AI to identify all the devices owned by its target audiences for cross-screen targeting. It also used Frequency Capping to deliver more ad exposure to the devices most likely to be used by users to sign up for the test drive, while avoiding ad fatigue.

BMW

World-Famous German Automobile Brand

In 2022, with Appier’s BotBonnie, BMW Taiwan leveraged Meta’s Recurring Notifications feature to successfully ramped up social media engagement 4X on Facebook during a three-day campaign.

Resources That Help You Grow

4 Steps to Navigate the Cookieless World

Welcome to the cookieless world! It may be scary, like a cookiepocalypse, but it doesn't have to be. Read our guide and note the 4 steps you need to take to make this a cookiepportunity.

native ads

Appier Explains: How to Master Native Advertising

Ai click

To Broadcast or Not to Broadcast: How to Message the Masses Effectively

AiDeal Webchat

Appier’s AiDeal Webchat: Boosting Conversions by Predicting Intent

UA Spotlight in Asia-03

UA Spotlight in Asia: Breaking Into the Japanese Mobile Gaming Market

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