Full-Funnel Marketing Made Smarter with AI
Smoother Operations. Elevated Customer Experience. Better Performance.









Comprehensive AI-Powered Solutions
The user acquisition platform that finds the highest lifetime value users for you with a predictable ROI.
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The campaign automation cloud that simplifies your workflow and provides unparalleled insights to acquire more users.
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The conversion optimization cloud that drives immediate conversions in the most effortless and cost-effective way.
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The AI personalization cloud that helps you proactively engage end users in the most effective way across all channels.
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The no-code, conversational marketing platform that uses instant messaging for brands to engage better and sell more.
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The intelligent data augmentation platform that maximizes user acquisition with AI-enriched customer data.
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The stories that keep us going
- E-Commerce
- Retail
- Finance & Insurance
- Automobile
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Japanese Multinational Cosmetics Company
Shiseido Taiwan Group introduced timely and exclusive coupons to communicate with hesitant buyers individually, allowing watashi+ by Shiseido Taiwan to successfully increase conversion rates by 47%.
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Multinational Skincare & Cosmetics Conglomerate
Estée Lauder worked with Appier to drive mailing list sign-ups across devices among beauty lovers in Taiwan, exceeding lead-gen targets by 167% and reducing the cost per lead by 63%.
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Leading global beauty brand
Clarins leveraged Appier’s CrossX and AiDeal solutions to successfully reduce the CPA of its campaigns by 30% and improve the CVR by 44% during Q3 to Q4 2021 and boost sales season momentum.
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French Multinational Retail Group
Carrefour used Appier's solutions to identify high-value customers and hesitant buyers through user behavior and purchase intent analysis—crafting tailored campaigns to target each group accordingly.
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One of the World’s Largest Pizza Chains
Pizza Hut used AIDEAL to detect real-time intent and send coupons to hesitant customers. Those who received a coupon completed their orders faster, resulting in a 20% growth in order placement.
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Top Taiwanese Coffee Chain
cama café leveraged Appier's AI to integrate customer data and analyze for automated precision marketing. With AIXON, the coffee chain reached new customers and increased user engagement and loyalty.
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Thailand's Premier Financial Institution
KCC utilized AI predictions to expand user reach and deepen engagement by delivering content that customers were most interested in at the times when they were most likely to be receptive to it. Instead of overwhelming their customers with information, they gave them exactly what was needed.
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Longstanding Insurance Company in Taiwan
MSIG Insurance used AIXON to fine tune its marketing to target high-value customers and differentiate communications for finely delineated customer segments.
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Leading Insurance Company in Taiwan
Shin Kong Life has adopted Appier's enterprise solutions to enhance their big data marketing deployment, develop personalized customer journey services and experiences, and provide accurate and effective insurance services while identifying potential coverage gaps. This has enabled Shin Kong Life to create corporate profits, achieve sales targets for agents, and satisfy users with a triple-win effect.
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Premier Japanese Automotive Manufacturer
Toyota Philippines approached Appier with a KPI of driving site traffic to 44,073 visits in a month. Using audience targeting, geo-targeting, topic targeting and cross-screen targeting, Appier increased traffic to the site by threefold, compared to overall site traffic prior to the campaign.
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World-Famous German Automobile Brand
Audi applied Appier’s AI to identify all the devices owned by its target audiences for cross-screen targeting. It also used Frequency Capping to deliver more ad exposure to the devices most likely to be used by users to sign up for the test drive, while avoiding ad fatigue.
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World-Famous German Automobile Brand
In 2022, with Appier’s BotBonnie, BMW Taiwan leveraged Meta’s Recurring Notifications feature to successfully ramped up social media engagement 4X on Facebook during a three-day campaign.
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Resources That Help You Grow
2022/10/04
OMO: the latest trend in retail for a win-win scenario between business & customers
Since COVID-19, consumer shopping behavior has changed drastically. Now, as the world slowly returns to normal, businesses are figuring out how best to combine the convenience of online and in-store shopping. An OMO strategy support retailers achieve a better customer experience.
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