Author

Appier

AI 驅動的個人化行銷平台賦能跨渠道互動. 手動撰寫文案,在每一個渠道與訪客溝通往往需要耗費大量精力。幸運的是,Appier 的AI 解決方案能讓文案內容個人化,並在對的時機、於

Marketing Automation

What is Agentic AI? 5 Secrets Why Agentic AI Is Creating Buzz Among Modern Marketers

By Appier

Marketing Automation

Agentic AI? Not a Bot. Not a Copilot. It Thinks, Plans, and Acts.

By Appier

Global Ad Spend Surged 40.3%, But Tariffs Shift the Landscape: Key Insights from the Q2 2025 Mobile Trends Report

By Appier

Integrates AdCreative.ai: Empowering Marketers for the New Era of AI Marketing

By Appier

Glossary

What is Contextual Advertising ?

By Appier

Glossary

What is a Wordscapes Game?

By Appier

Glossary

What is CAC (Customer Acquisition Cost) ?

By Appier

Glossary

What is Contextual Targeting?

By Appier

Glossary

What is DAU/WAU/MAU/YAU?

By Appier

Glossary

What is Consumer Price Index (CPI)?

By Appier

Glossary

What is Lifetime Value (LTV)?

By Appier

Glossary

What is Average Revenue Per Paying User (ARPPU)?

By Appier

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