Make an Impact with Appier

Appier was established in 2012 by a passionate team of computer scientists and engineers with expertise in AI, data analysis, distributed systems, and marketing.

Executive Leadership

Chih-Han Yu
Chief Executive Officer / Co-founder

Yu leads Appier’s product development and business teams, building AI to make cross screen easy for clients. He worked on iconic AI projects such as Stanford’s DARPA Challenge self-driving car and Little Dog before leaving academia.

Winnie Lee
Chief Operating Officer / Co-founder

Lee is responsible for building, growing and scaling Appier’s operations across 15 markets in APAC and Europe while helping to drive the company’s business strategy.

Joe Su
Chief Technology Officer / Co-founder

Su joined Appier as a founding member. A nationally ranked programmer in high school, he brings with him a lifelong passion for hacking and systems engineering.

Min Sun
Chief AI Scientist

Dr. Sun has worked under some of the most influential AI leaders, including Andrew Ng, Fei-Fei Li and Silvio Savarese. His areas of expertise are computer vision, natural language processing, deep learning, and reinforcement learning. Dr. Sun joined Appier along with his continuous tenure at National Tsing Hua University where he serves as an Associate Professor in the Department of Electrical Engineering.

Shou-De Lin
Chief ML Scientist

Dr. Shou-De Lin is an internationally recognized machine learning expert with more than 20 years of experience in AI, knowledge discovery and natural language processing. He has advised more than 50 global companies in the research and application of AI and has led the NTU team to win six championships of the industry well-known ACM KDD Cup. SD joined Appier from National Taiwan University where he serves as Professor in the Department of Computer Science and Information Engineering.

Alban Villani
SVP of Global Sales for Europe, South-Asia, and ANZ

Villani works with global brands and agencies to help them apply deep learning to drive customer engagement and oversees sales across Europe and South Asia. Prior to Appier, Villani was regional managing director at Criteo. He is an expert in the media and internet industries; AI; online retail; and omnichannel marketing across Europe, the US and Asia.

Magic Tu
SVP, Sales for North Asia and Greater China

Tu oversees product and business development for Greater China and North Asia, ensuring product excellence and driving results for clients. He has broad experience in software product management and development and program management for leading technology organizations including HTC and Springsoft (now Synopsys).

Michelle Wong
SVP, Enterprise Business

Wong leads Appier’s global enterprise commercial team. She is a passionate enterprise sales leader with more than 30 years of experience in enterprise technology, IT infrastructure and AI and analytics. Wong joined Appier from IBM where was General Manager of Technical Support Services ASEAN.