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Success Story

Minute Maid

Increased CVR Through Improved Engagement

Minute Maid_Single


Expand the cross-screen user base

Minute Maid leveraged Appier’s CrossX AI to identify all the devices owned by the same user, and then used CrossX Lookalike to expand its reach to similar audiences.

Reach customer through RTB

Minute Maid used Appier’s Programmatic Platform to deliver more ad exposure to its target audiences, especially those who viewed the game information and visited its campaign site.

Remarket to drive engagement

Minute Maid took advantage of Appier’s CrossX Remarketing to reach out to the players who had participated in the game across screens in order to drive more conversions.

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