Adopting Artificial Intelligence in the SME
Charles Ng, Appier's VP of Enterprise AI, provides tactical advice for adopting AI into small to medium-sized organizations
Singles Day: applying AI can maximize a major retail event for smaller brands
AI can be a critical tool for building meaningful customer relationships during and after a major retail event
Appier’s New Survey on AI Adoption in Asia Pacific: Indonesia Leads the Pack in AI Implementation
Appier, a leading artificial intelligence (AI) company, has announced findings from a commissioned study conducted by Forrester Consulting.
Appier Launches AI-Driven Proactive Marketing Automation Platform AIQUA
Appier, a leading artificial intelligence (AI) company, announces the launch of AIQUA. AIQUA is a proactive marketing automation platform that helps marketers harness the power of AI to preemptively understand and segment their audiences, and to engage users with AI-based messages across channels. AIQUA is now available throughout the Asia-Pacific.
Appier Strengthens AI Team With New Chief Artificial Intelligence Scientist
Appier announced the appointment of its first Chief Artificial Intelligence Scientist, Dr. Min Sun. In his new role, Dr. Sun will focus on building scalable AI systems for Appier’s range of enterprise solutions, in close collaboration with Dr. Hsuan-Tien Lin, Appier’s Chief Data Scientist.