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How AI Can Help Marketers Decode Consumer Behavior in E-Commerce

Why Read This White Paper?

The Asia-Pacific region accounts for about 50% of the global e-commerce market, and winning in this mobile-first economy requires marketers to further improve their understanding of consumers in this region.

This white paper takes a deep dive into how marketers can use artificial intelligence to turn data into actionable insights that help them design and implement an effective campaign, whether they are looking to convert a new audience, re-engage and retain existing customers about to churn, or expand their database of high-value customers.

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