Ad Cloud: Turn AI into ROI with smart ad optimization and effortless growth

Appier’s Ad Cloud uses intelligent bidding, retargeting, creative generation, and automation to optimize your campaigns, ensuring smarter decisions and higher returns.

Cloud page_Ad_1200x1200 (1)
Trusted by 1,800+ Leading Brands Worldwide. 
Logo Slider_LOREAL-1
Logo Slider_NEXON
LogoSlider_BMW-3
LogoSlider_Carrefour
LogoSlider_Burger King
LogoSlider_Pizzahut
LogoSlider_SHISEIDO
LogoSlider_Audi
LogoSlider_Gmarket.-1
LogoSlider_TapNation-1
Logo Slider_LOREAL-1
Logo Slider_NEXON
LogoSlider_BMW-3
LogoSlider_Carrefour
LogoSlider_Burger King
LogoSlider_Pizzahut
LogoSlider_SHISEIDO
LogoSlider_Audi
LogoSlider_Gmarket.-1
LogoSlider_TapNation-1
Retargeting

Retargeting: Retarget high-value users and maximize ROAS with AI

AI-powered segmentation re-engages high-value users, driving conversions and sustainable growth. Appier's ROAS-driven retargeting solution prioritizes high-value users and also re-engages users who have shown interest but haven't yet converted.

Retargeting (1)
AIBID

AIBID: A ROAS-driven AI-driven bidding for optimal ad placements

Acquire high-ROAS users to maximize campaign ROI.AI-driven bidding optimization helps you acquire high-value users while maximizing budget efficiency for better ROI

AIBID (1)-1
AIXPERT

AIXPERT: Automates interest and targeting parameter expansion for campaigns

An automation platform for optimizing campaign operations across channels. Your AI assistant that makes smart campaign decisions for you around the clock. Leverage AI to optimize campaign operation and acquire valuable users automatically across channels.

AIXPERT (1)-1
AdCreative.ai

AdCreative.ai: A Gen AI-powered creative generation solution

Generate high-conversion ad assets, gain actionable insights to optimize your campaigns, analyze competitors' performance and score your creatives before media spend – all on one platform.

Adcreative-1

AI Success in Action

How Industry Leaders Achieve Measurable Results

  • Gaming
  • E-Commerce
  • Retail
  • Finance & Insurance
  • Automobile
Nexon

High-ROAS user acquisition from Day 1

Nexon deployed AIBID user acquisition and re-engagement solution to identify and target the most valuable gamers for its titles. From Day 1 of a game’s launch, AIBID has been able to successfully acquire high-ROAS users who will play the game long-term and make in-app purchases.

Gameduo

UA for idle tower defense game

GameDuo used Appier's Ad Cloud for in-app data, forming new user profiles and leveraging AI for targeting during the campaign, resulting in a remarkable 41% conversion boost.

Zephyr Mobile

High-ROAS success in EMEA casual game

Get Color's campaign for its hyper-casual game spanned 5 countries, focusing on high-value gamers with optimized content to achieve remarkable ROAS and CPI reduction.

The Sandbox

Virtual PC game user acquisition strategy

The Sandbox employed Appier’s Ad Cloud in Hong Kong and Taiwan for Alpha Season 3, expanding their audience and increasing engagement, notably raising the season's CTR.

Clarins

Leading global beauty brand

Clarins leveraged Appier’s Ad Cloud and AiDeal solutions to successfully reduce the CPA of its campaigns by 30% and improve the CVR by 44% during Q3 to Q4 2021 and boost sales season momentum.

F・O・International

Top player in the children's fashion industry

Explore how F・O・International partnered with Appier to revolutionize their marketing strategy, unify customer data, and usher in a new era of personalized customer engagement.

Shiseido

Japanese Multinational Cosmetics Company

Shiseido Taiwan Group introduced timely and exclusive coupons to communicate with hesitant buyers individually, allowing watashi+ by Shiseido Taiwan to successfully increase conversion rates by 47%.

Carrefour

French Multinational Retail Group

Carrefour used Appier's solutions to identify high-value customers and hesitant buyers through user behavior and purchase intent analysis—crafting tailored campaigns to target each group accordingly.

PizzaHut

One of the World’s Largest Pizza Chains

Pizza Hut used AIDEAL to detect real-time intent and send coupons to hesitant customers. Those who received a coupon completed their orders faster, resulting in a 20% growth in order placement.

Burger King

The world’s second-largest fast-food chain

Burger King adopted AIQUA to analyze and utilize customer behavior data. The brand was able to manage cross-channel campaigns on a single platform and implement marketing personalization strategy.

Krungsri

Thailand's Premier Financial Institution

KCC utilized AI predictions to expand user reach and deepen engagement by delivering content that customers were most interested in at the times when they were most likely to be receptive to it. Instead of overwhelming their customers with information, they gave them exactly what was needed.

MSIG Mingtai Insurance

Longstanding Insurance Company in Taiwan

MSIG Insurance used AIXON to fine tune its marketing to target high-value customers and differentiate communications for finely delineated customer segments.

Shin Kong Life

Leading Insurance Company in Taiwan

Shin Kong Life leverages Appier for big data marketing, personalized journeys, and precise insurance services, achieving a triple-win of increased profits, agent sales targets, and user satisfaction.

TOYOTA

Premier Japanese Automotive Manufacturer

Toyota Philippines approached Appier with a KPI of driving site traffic to 44,073 visits in a month. Using audience targeting, geo-targeting, topic targeting and cross-screen targeting, Appier increased traffic to the site by threefold, compared to overall site traffic prior to the campaign.

Audi

World-Famous German Automobile Brand

Audi applied Appier’s AI to identify all the devices owned by its target audiences for cross-screen targeting. It also used Frequency Capping to deliver more ad exposure to the devices most likely to be used by users to sign up for the test drive, while avoiding ad fatigue.

BMW

World-Famous German Automobile Brand

In 2022, with Appier’s BotBonnie, BMW Taiwan leveraged Meta’s Recurring Notifications feature to successfully ramped up social media engagement 4X on Facebook during a three-day campaign.

Ready to Turn AI into ROI? Let’s Talk.

fullwidth-cta-img