Customer Engagement (2)

Zero and First-Party Data
Data Science & AI

Appier Explains: What is Zero-Party Data? (With Examples)

Customer Engagement

Are Your Push Notifications Annoying? 5 Ways to Make Them Effective Instead

Customer Engagement

Why Do You Need Engagement Marketing Now?

Digital Advertising

Master Cross-Channel Remarketing in Contactless Retail

Customer Acquisition

8 Things to Consider When You Go Offline to Online

Customer Acquisition

Applying AI to Global Cross-Border E-commerce and Digital Marketing

Customer Engagement

7 Critical Challenges of Recommendation Engines

Digital Advertising

7 Digital Marketing Trends for 2021 and How You Can Prepare

Customer Engagement

A Quick Guide to Deep Linking and How Brands Can Benefit From It

Customer Retention

6 Ways to Up Your App Commerce Game Now

Customer Acquisition

Everything You Need to Know About Marketing Attribution

Digital Advertising

6 Steps to Boost Conversion Rates With Multivariate Testing

Digital Advertising

6 Holiday Marketing Strategies to Meet Shifting Shopper Needs in 2020

Customer Engagement

Transform Online Experience With AI-Powered Customer Journey Mapping

Customer Engagement

What Is CRO Marketing and How to Make It Work?

Customer Retention

7 Steps to Build Greater Marketing Resilience Amid Economic Uncertainty

Customer Acquisition

11 Ways to Make Your E-commerce Store Stand Out From the Crowd

Customer Acquisition

How to Build a Winning Full-Funnel Marketing Strategy

Customer Retention

How to Elevate Your VIP Program to Drive Customer Engagement and Loyalty

Customer Retention

How to Play the Long Game in Today’s E-Learning Market

Customer Engagement

How Brands in Asia Are Paving the Way for a Post-Pandemic Recovery

Customer Retention

7 Powerful Strategies to Increase Repeat Purchase

Digital Advertising

How F&Bs Can Up Their Game in the Age of Social Distancing

Customer Engagement

How to Build an Effective Multichannel Marketing Strategy

Customer Retention

Why Customer Lifetime Value Matters and How to Boost It

Digital Advertising

A Quick Guide to Customer Data Platforms

Customer Engagement

The Ins and Outs of Owned Marketing

Data Science & AI

What Is a DMP and Why Do You Need It for Data-Driven Marketing?

Data Science & AI

Why Brands Need to Embrace AI Marketing

Customer Acquisition

Coupon Marketing: How to Ensure the Right People Respond to Your Offers

AIQUA

What Are Web Push Notifications and How to Use Them?

AIQUA

Why Should You Use In-App Notifications for Customer Engagement?

Digital Advertising

6 Easy Ways to Start AI Marketing

Customer Engagement

7 Things to Help Brands Manage the Coronavirus Crisis

Customer Engagement

8 Onboarding Techniques You Need to Know for Long-Term App Engagement

Customer Engagement

Maximize App Engagement With Push Notifications (Industry Examples Included)

Customer Acquisition

6 Key Parameters to Help You With Behavioral Segmentation

Customer Retention

Don’t Stop at the Checkout: How to Nail Post-Purchase Customer Engagement

Customer Engagement

Your Guide to Customer Engagement in 2020

Customer Engagement

Owning It: 5 Ways to Capitalize on Your Owned Channels in E-Commerce

Customer Acquisition

A Step-by-Step Guide to Convert Indecisive Online Shoppers

Customer Engagement

What Does Consumer Behavior Mean for Marketing?

Customer Engagement

What Is Retargeting?

Customer Acquisition

5 Must-Dos to Boost Your Sales This Holiday Season

Customer Engagement

How Financial Companies Can Get Proactive With Customer Engagement

Customer Retention

What Is Churn Prediction?

Customer Engagement

Risk and Reward: The Role of AI in Acquiring Credit Card Prospects

Customer Engagement

How AI Makes the Finance Sector More Customer-Oriented

Customer Acquisition

How Real-Time Customer Intent Targeting Can Boost Your Conversions

Customer Acquisition

Beyond E-commerce: Driving In-Store Traffic With Email Campaigns

Customer Acquisition

3 Ways to Stretch Your Marketing Budget Further

Customer Retention

How to Convert Your Offline Customers Online

Customer Retention

4 Strategies to Boost Your Call Center Performance

Customer Engagement

3 Ways to Capitalize on Mother’s Day

Customer Engagement

Your 8-Point Martech Checklist to Nail Customer Engagement

Customer Acquisition

How to Decode Consumer Behavior for E-Commerce

Customer Acquisition

Create Audience Segments That Actually Work for Your Product Campaigns

Customer Acquisition

Catch the Right Audience for Your Next Product Launch

Customer Retention

It Is Time to Rethink Customer Loyalty in Travel

Customer Retention

How to Minimize Booking Abandonment in Online Travel

Customer Engagement

How to Grow Your Share of Traveler Wallet

Customer Retention

How to Engage, Retain and Grow Your VIP Customers for Life

Customer Engagement

How to Turn Abandoned Shopping Carts Into More Sales

Customer Acquisition

How Your Travel Business Can Use AI to Drive Meaningful Engagement

Customer Engagement

In Race to Win Digital Media Subscribers, Are You Succeeding?

Customer Engagement

Why Fashion and Beauty Brands in SEA Should Bet on AI

Customer Engagement

How Asia's Financial Services Industry Embraces an AI-Led Future

Customer Retention

Improve Your ROI With Higher Customer Lifetime Value

Customer Engagement

How Retailers in APAC Are Capitalizing on Artificial Intelligence

Customer Retention

Enhance Share of Wallet With AI-Powered Personalization

Customer Engagement

Telcos in APAC Are Betting on AI to Gain a Competitive Edge

GettyImages-How to Convert First-Time Visitors Using AI-Driven Personalization
Customer Engagement

How to Convert First-Time Visitors Using AI-Driven Personalization

Customer Engagement

Keep Your Audience Engaged With AI-Powered Push Notifications

Customer Engagement

Personalization at Scale With Artificial Intelligence

Customer Engagement

Enabling Dynamic Personalization Through an AI-Powered Single Customer View

Customer Engagement

Making 1:1 Personalization Possible With AI

Customer Retention

Supercharge Your Remarketing Strategy With Artificial Intelligence

Customer Retention

Is Artificial Intelligence Breathing New Life Into Email Marketing?

Customer Engagement

4 Technologies That Are Transforming Customer Engagement Online

Customer Retention

Understanding the New Consumer Journey and Why It Matters

Customer Engagement

The Role of AI-Driven Insights in Delivering Superior Customer Experience

Customer Retention

Predictive Audience Segmentation: Take the Shortcut to Identify Your Target Audience

Data Science & AI

How Artificial Intelligence Can Help Enterprises Gain Insights Into Asian Consumers

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