Blog|Appier

Integrates AdCreative.ai: Empowering Marketers for the New Era of AI Marketing

Written by Appier | Jun 5, 2025 3:05:31 AM

On May 6, over 300 industry leaders, marketers, and media gathered in Taipei for the kickoff of the AdCreative.ai 2025 APAC Product Roadshow, marking the beginning of a three-city journey across Asia. From Taipei, the roadshow continues to Tokyo, Japan, and Seoul, Korea, spotlighting a new era of AI-powered marketing innovation.

This milestone event celebrated Appier’s recent acquisition of Paris-based GenAI startup AdCreative.ai, laying the foundation for a future where creativity and artificial intelligence converge at global scale. Dr. Chih-Han Yu, CEO and co-founder of Appier, and Alexandre Leciel, Co-founder, AdCreative.ai, were joined on stage by Mr. François Cotier, Director of Business France Taiwan, to commemorate this partnership between Taiwan and France, where innovation meets creativity.

“In the near future, anyone will be able to create beautiful designs using AI software,” said Dr. Chih-Han Yu during the event. “This allows professional designers to focus on higher-level creativity, artistic expression, and the kind of work that AI cannot replicate.”

Dr. Chih-Han, Yu, CEO and Co-founder of Appier

“AI has changed advertising more in the past 12 months than in the past 12 years, and it’s only getting started.”

Alexandre Leciel, Co-founder, AdCreative.ai

If you missed the event, here’s a recap of some of the top announcements from the event.

 

Key Features

  • All-in-One AI Access: AdCreative.ai’s platform gives marketers a single subscription to the latest AI models and features, enabling rapid creative production and campaign agility.
  • From Photo to Campaign in Seconds: AI-powered image and video tools allow brands to turn simple product shots into high-quality marketing assets, saving weeks of production time and significant costs.

  • Seamless Localization: Fashion, retail, and global brands can instantly create localized visuals and videos for different markets–no lengthy photo shoots required.

 

At Appier, we’re proud to be a global company helping brands across borders turn data into real results. Our recent roadshow spanned three countries, featuring collaborations with brands such as Häagen-Dazs, Absolut, and supradyn. We showcased how AI-powered insights can solve real business challenges. 

The following success story is just one example of how we’ve helped customers in different countries overcome obstacles and achieve measurable growth: 

  • Häagen-Dazs: By leveraging AI for background removal and localization, Häagen-Dazs reduced production time from weeks to hours and cut costs for new product launches.

Key Takeaways

  • AI Is Reshaping Creativity: AI tools are now essential for accelerating creative work, automating repetitive tasks, and empowering designers to focus on higher-level artistic expression. For example, according to Appier’s real-world experience, brands in Taiwan that were early adopters of these tools not only achieved rapid scaling, but also reduced creative material production time by threefold and doubled their ROI.
  • Innovation Through Integration: The integration of AdCreative.ai into Appier’s ecosystem brings together strengths from both APAC and Europe, offering brands a unique blend of creativity and performance.
  • Smarter Marketing with AI: With the addition of AdCreative.ai, Appier’s Advertising Cloud, Personalization Cloud, and Data Cloud can not only help brands accelerate creative asset generation, but also optimize ROI based on brand’s customer integration. From the very start of the visual journey, AI can drive brand marketing decisions.”

The journey to reshape marketing with AI is just beginning, and we’re excited to have you with us every step of the way!