---
title: Carrefour | Appier
description: Carrefour deployed Appier AI to boost conversions by 25% and revenue by 30%, accelerating online sales through a cross-screen approach.
---

[成功案例｜Appier ](https://www.appier.com/zh-tw/success-stories)

# [Carrefour | Appier](https://www.appier.com/zh-tw/success-stories/carrefour)

 作者：[Appier](https://www.appier.com/zh-tw/success-stories/author/appier) | Mar 21, 2022 12:47:30 PM

# 品牌故事

家樂福於1959年在法國創立，為歐洲第一、世界第二大零售集團。1989年家樂福在台開設首家量販店，因應台灣民眾的消費型態，陸續增加超市及線上購物的經營模式，獲得台灣消費者的喜愛。近兩年家樂福加速佈局台灣市場，併購頂好超市與Jason Market Place，強化超市的覆蓋率並搶進中高端客群，輔以線上購物平台的經營，朝向「全通路」的戰略目標邁進。

[檢視完整文章](https://www.appier.com/zh-tw/success-stories/carrefour)

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