Appier Solutions: Customer Engagement

Personalized Customer Engagement

Are you relying in vain on trial-and-error marketing?

Trying hard to meet customers’ constant demand for a personalized experience at every touchpoint?

We are here to help!

Personalized Customer Engagement

Are you relying in vain on trial-and-error marketing?

Trying hard to meet customers’ constant demand for a personalized experience at every touchpoint?

We are here to help!

Increase App & Website Stickiness

Challenges

Low engagement rates despite high downloads

High customer churn rates

High costs to manage marketing messages via multiple channels, yet little impact

Solutions

Understand why customers aren’t engaging with your brand

Predict which customers are most likely to leave your business

Use marketing automation to deliver content and marketing messages based on real interests

Why Appier?

Appier leverages deep learning models to analyze user behavior, uncover customers’ interests, and predict churn

Our AI-driven marketing automation and cross-screen advertising help you deliver a personalized customer experience

Optimize Customer Journey Across Touchpoints

Challenges

High website bounce rates, low email open rates, etc.

Low CTR for ads due to irrelevant product recommendations and mistimed delivery

Solutions

Tailor your website content based on customer interests

Hyper personalize EDMs and push notifications

Retarget visitors based on site behavior to turn them into loyal customers

Why Appier?

Enrich your data with our CrossX database and have 360-degree holistic customer view

Orchestrate a seamless customer experience across all channels with all-in-one solution

Maximize customer lifetime value with personalized recommendations

Reactivate Dormant Customers

Challenges

55% of marketers find it challenging to improve engagement and build a deeper connection with customers

86% of users abandon an app in 7 days after installing

5% increase in retention rate can lead to 30-72% lift in profits

Solutions

Discover which lapsed customers are likely to be reactivated and when to re-engage them

Predict who are likely to leave your business and re-engage to rebuild the connection

Increase the retention rate through personalized communication

Why Appier?

Gain insights into customer behavior outside owned channels with our AI and CrossX database (e.g. frequent buyers)

Predict which customers are likely to leave your business with our predictive AI models

Deliver a personalized customer experience in real time with our AI-driven marketing automation and cross-screen advertising

Customer Results

ZEE5, India’s largest video streaming service, achieved a 3X increase in its conversion rate

One of Asia’s leading e-commerce companies boosted its product page views by 57%

Our average reactivation rate of dormant users is 3 times higher than non-AI based methods

Customer Results

ZEE5, India’s largest video streaming service, achieved a 3X increase in its conversion rate

A leading Japanese dating app increased its registration rate by 235%

One of Asia’s leading e-commerce companies boosted its product page views by 57%

Our average reactivation rate of dormant users is 3 times higher than non-AI based methods

WE ARE HERE TO HELP

Let us know the marketing challenges that you’re facing,
and how you want to improve your marketing strategy.

By Marketing Focus

Personalized Customer Engagement

Personalized Customer Engagement

Increase App & Website Stickiness

Optimize Customer Journey Across Touchpoints

Reactivate Dormant Customers

Customer Results

ZEE5, India’s largest video streaming service, achieved a 3X increase in its conversion rate

A leading Japanese dating app increased its registration rate by 235%

One of Asia’s leading e-commerce companies boosted its product page views by 57%

Our average reactivation rate of dormant users is 3 times higher than non-AI based methods

Customer Results

ZEE5, India’s largest video streaming service, achieved a 3X increase in its conversion rate

A leading Japanese dating app increased its registration rate by 235%

One of Asia’s leading e-commerce companies boosted its product page views by 57%

Our average reactivation rate of dormant users is 3 times higher than non-AI based methods

WE ARE HERE TO HELP

Solution

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Resources

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