---
title: How AI Can Help Marketers Decode Consumer Behavior in E-Commerce
description: Learn how marketers can use artificial intelligence to turn data into actionable insights that help them implement an effective e-commerce campaign.
---

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# [How AI Can Help Marketers Decode Consumer Behavior in E-Commerce](https://www.appier.com/en/resources/appier-white-paper-how-ai-can-help-marketers-decode-consumer-behavior-in-e-commerce)

 Written by [Admin](https://www.appier.com/en/resources/author/admin) | Apr 14, 2019 4:00:00 PM

## Why Read This White Paper?

The Asia-Pacific region accounts for about 50% of the global e-commerce market, and winning in this mobile-first economy requires marketers to further improve their understanding of consumers in this region.

This white paper takes a deep dive into how marketers can use artificial intelligence to turn data into actionable insights that help them design and implement an effective campaign, whether they are looking to convert a new audience, re-engage and retain existing customers about to churn, or expand their database of high-value customers.

[View full post](https://www.appier.com/en/resources/appier-white-paper-how-ai-can-help-marketers-decode-consumer-behavior-in-e-commerce)

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