The ad spend driven by digital formats in Asia Pacific will increase by 16% in 2019 to reach US$90 billion, representing almost 50% of total ad sales. However, ad effectiveness remains a question constantly being asked by many advertisers.
To create long-term awareness among potential customers and drive conversion rates, the key is to deliver hyper-relevant ad content and customer experiences. We have put together a list of 3 must-try tactics to help you nail hyper-relevant ads with the help of artificial intelligence.
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